Michael O'Donohoe


Well-known and respected in the industry, Michael has been on the board of HAI since early 2017 and he has been Country Director of Wavin for the last six years, having joined the business in 2008. Prior to joining Wavin, Michael worked for nearly 20 years in various domestic and international sales and marketing roles in the Pharmaceutical, Biotech and Food industries. He is looking forward to bringing his extensive experience in the sector to the role and to working with the HAI team, Executive Committee and Members to support the recovery and continued growth of the sector.

Aside from his role in HAI, Michael has other links to the construction sector through his chair of both the Building Materials Federation and the Irish Plastic Pipe Manufacturers Association, as well as membership of the Construction Industry Council. Michael has a B.Sc. in Applied Sciences from Trinity College, an M.Sc. in Executive Leadership from the University of Ulster and is also a member of both the Marketing Institute of Ireland and the Institute of Directors.

On his appointment as President Michael said “I am truly honoured to take on the role of President and see my appointment in part linked to the recognition and legacy which Wavin has in the mindsetof the merchant trade in Ireland and my predecessors who
successfully founded, developed, and led the business over the past six decades. I am fortunate to have a great team of people around me on the board, which I think provides a great service to the membership.
I am especially appreciative of the outgoing President, Sean Moran, who will keep a watchful eye on me having just successfully completed his term of offi ce, but also Martin Markey as CEO and the other HAI staff, Jim, Aoife, and Orla.

Martin Markey

Chief Executive Officer

Martin began his career in the marketing company GFK in London. He then moved to The Furniture Industry Research Association which is the leading member organisation for the sector in the UK. Returning to Ireland he completed a Masters in Business at the Smurfit Business School. He spent 15 years with the Electrolux Group marketing several brands in both the domestic and commercial markets. During his time with Electrolux he was also involved with the initial setting up and implementation of the WEEE directive.

He was a board member of the Institute of Management Consultants and Advisors for several years having served as Secretary and as President of the Institute. The IMCA represents the interests of a diverse spectrum of the consultancy sector from PwC to individual specialists.

In 2009 Martin formed the marketing consultancy Competitive Insights. Clients were a mix of suppliers and retailers across a wide spectrum from pharmacy to fashion to electrical. He also worked in the charities sector in the UK, partnering with Competitive Solutions. In recent years many clients in Ireland came from the hardware and builders merchant sector.

Executive Committee 2021-2022



President: Michael O’ Donohoe (Country Director – Ireland, Wavin)




Vice President: Paul Candon (Chief Executive Officer, United Hardware)






Immediate Past President: Sean Moran (Group CEO, HPC Group)






Chief Executive Officer: Martin Markey





Honorary Treasurer: Senan Foley (Head of Retail, Glanbia)



Executive Committee members:



Joe Connolly (General Manager – Stakelums Ltd)





Gerry Fallon (Chief Executive Officer – Expert Hardware Ltd)






Alan Hegarty (Director – Ardale Group)





Eddie Kelly (Chairman, Brooks Group)






Eoin Lynch (Director – D Lynch & Sons Ltd)






Padraic McGuinness (Development Manager, Albany Group)





Pat Moore (Category Manager, Chadwicks Group)





Seamus O’ Donoghue (Managing Director, Dulux Paints Ireland Ltd.)



John Peare (Managing Director, DPL Group)




Mark Sharkey (Chief Executive, Templecrone Co-operative Agricultural Society (The Cope))


Martin Markey

Chief Executive Officer

+353 1 2980969

Contact Martin today to discuss membership benefits, Public Relations, and all other queries related to Hardware Association Ireland.

Jim Copeland

Head of Member Relations

+353 1 2980969

Contact Jim today to avail of any of our member benefits. Advertising and commercial opportunities in The Hardware Journal.

Aoife Kinsella

Business Development and Marketing Manager

+353 1 2980969

Contact Aoife today about any of your training (online or offline) queries.

Orla Woods


01 2980969

Contact Orla for all Accounts queries for Hardware Association Ireland and The Hardware Journal during the following hours:
Monday – Thursday: 9.30am-2.30pm
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