Below you can find our full catalogue of training and development workshops, available in half-day virtual or full-day classroom formats. All workshops are tailored specifically to the needs of the hardware and building materials industry. Click the tabs below to find the training solution to suit your needs, and contact aoife@hardwareassociation.ie for more information about any of our workshops.
ALL COURSES AND WORKSHOPS:
Interested in any other training? Check out our full catalogue below, and contact us today about any courses of interest for you and your team!
- All
- Customer Service
- Digital Marketing
- Finance
- Management
- Merchandising
- Negotiation Skills
- Retail/Merchant
- Sales
- Sales Management
- Supplier/Distributor
- Virtual Training
Email Marketing for the Hardware Industry
Email marketing is an effective way of reaching out to large groups of customers and prospects. This workshop is ideal for hardware business owners who are […]
Essential Selling Skills – Advanced B2B Selling Skills
The main aim of the B2B Sales Management: Advanced Selling Skills course is to equip national and territory sales managers with the required management skills to […]
Leadership and Communication Skills
This course is designed to introduce an individual into the world of supervision and leadership. It helps them to maximise their time by working to their […]
Merchandising Techniques
Merchandising is an integral part of every retail business and its importance to the sector continues to grow. This one-day workshop is designed to give hardware […]
Mini-Workshop – Digital Marketing: Content Marketing & Blogging
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – Digital Video
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – How to create a Facebook and Instagram ad campaign
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – How to set up, run and manage a Google Ad campaign
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – How to unlock the power of Email Marketing – Creating E-Shots using Mailchimp
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – How to use Canva to market your Hardware business
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – Optimising your website and blog for search engines and humans
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Mini-Workshop – Using AI/Chat GPT
HAI has collaborated with Digital Marketing and Social Media expert, Greg Fry, to introduce a series of mini Zoom-based workshops for the hardware sector covering key […]
Negotiation for Results
This highly interactive two-day workshop is designed to provide hardware industry sales reps, who need to overcome objections and difficulties, with a basic comfort level to […]
Performance Managing the Sales Team
The aim of this one-day course is to equip hardware retail sales managers with the knowledge, skills and competence to realise sales targets through the effectual performance […]
Procurement Skills
To be proficient at procurement in business, it is important to have a well-rounded understanding of the procurement landscape. This course aims to introduce the required […]
SEO for the Hardware Industry
For any developing hardware business, getting your business to the top of a page in online searches is always a challenge. This one-day course covers the […]
Stock Control
Keeping accurate stock figures and ordering correct quantities of stock at the right price can be made easier – if you know how. This course is […]
Telephone Selling Skills (B2B)
This one-day course is designed to give staff and managers in hardware B2B a clear understanding of telephone sales and demonstrate the skills, attributes and knowledge […]
Time Management
This half-day workshop explores Best Practice Time Management Training and covers all aspects of planning and controlling your day to achieve optimum results with less stress. […]
Virtual – B2B Sales Management
The main aim of the B2B Sales Management two-day course is to equip national and territory sales managers and their team with the required management skills […]
VIRTUAL: AI for the Hardware Sector
This half-day practical workshop takes a deep-dive into the practical applications of AI (artificial intelligence) business tools and examines how they can help save you time, […]
VIRTUAL: Consultative Selling Skills: Suppliers
The Virtual Consultative Selling Skills Workshop aims to equip hardware and building materials suppliers with the necessary knowledge, skills and attitude to deliver excellence in sales […]
VIRTUAL: Customer Service Excellence
“Delivering service excellence as a point of differentiation” Customer Service Excellence aims to equip hardware retail store managers and floor staff with the necessary knowledge and […]
VIRTUAL: Data-Driven Decision-Making with AI
The Data-Driven Decision-Making with AI workshop explores the transformative role of artificial intelligence in refining business strategies through data-driven insights. Participants will delve into AI techniques […]
VIRTUAL: Digital Marketing and Social Media – Your Marketing Checklist
The Digital & Social Media half-day virtual workshop is designed for hardware retailers and suppliers who are looking to update and upgrade their business’ marketing efforts, […]
VIRTUAL: Digital Video Workshop
This workshop equips businesses with the skills to harness digital video as a powerful tool within their marketing strategy. Participants will learn how to create professional, […]
VIRTUAL: Merchandising Techniques
Standards of merchandising can say very much about a store and how it will be perceived by customers. It may also be argued that excellent standards […]
VIRTUAL: Performance Managing the Sales Team
The aim of this half-day virtual workshop is to equip hardware retail sales managers with the knowledge, skills and competence to realise sales targets through the […]
VIRTUAL: Profit Maximisation
In this intensive 3-hour workshop, Declan Flood will help hardware business owners and managers understand how to optimise profits and avoid pitfalls. Time: 9.30am - 12.30pm […]
VIRTUAL: Selling Skills for Hardware Retailers and Builders Merchants
This half-day virtual workshop is designed to equip hardware retailers, agri-retailers and builders merchants with the necessary knowledge, skills and attitude to deliver excellence in sales […]
Virtual: Selling Skills for Hardware Retailers and Merchants – ADVANCED
This half-day virtual course follows on from Creating a Selling Environment In-store - it works with the topics covered in the first session but takes the […]
VIRTUAL: Stock Control
Keeping accurate stock figures and ordering correct quantities of stock at the right price can be made easier – if you know how. This course is […]